Friday, February 19, 2010

New supporter built website scores for FC United

Source: How Do

Friday, 19 February 2010

Northern Premier League Premier Division team FC United, the club formed in 2005 by disenchanted Manchester United supporters, is claiming success with its new website, launched on Christmas Day.

The site features an online shop, dedicated press and media area and a new section that aims to encourage volunteers to get involved with, and strengthen, the fan base and running of the supporter-owned outfit.

According to the club, focus has been put on ease of navigation and a clean layout.

Since launching it claims to have boosted unique visitor numbers by 10% (from 192,000 in November to 212,000 in January), while it also recorded over one million page views last month.

FC United’s general manager Andy Walsh commented: “The new website has been designed and built by our volunteers and it’s a big improvement – the figures speak for themselves.

“Added to that, the current huge interest in the model of supporter-owned clubs against the backdrop of enormous debt in top-flight football means our website is an important resource for those wanting to know more about how we run our club for the benefit of our supporters.”

The club is now planning to fine-tune the site to make it more accessible for people with sight and hearing difficulties.